ispixel

Isaac Santillan

Graphic & Communication Designer

SUMMARY OF QUALIFICATIONS

Graphic & Communication Designer with experience in digital marketing, mobile advertisement, print, email, label design and corporate identity. Very detail oriented with a keen eye for consistency on existing brand. A team player with strong ability to perform independently, manage multiple cross-functional projects, and deliver with the highest quality, under tight deadlines.

TECHNICAL SKILLS

Advanced user of Adobe Creative Cloud, Photoshop, Illustrator, After Effects, Cinema 4D, HTML, CSS, Sketch, Keynote, Excel, Power Point and Word.

WORK EXPERIENCE

Machine Zone acquired by Appovin, Marketing Graphic Designer
Jul 2019 - Present. San Francisco, CA
• Collaborate in the design process by offering multiple solutions in conceptual models, layouts, themes and typography.
• Generate a diverse array of marketing designs for App stores.
• Create animated GIF's and several banners iterations for social apps.

Willis Tower Watson under Compunnel Inc., Comunications Designer
Jan 2019 - Jul 2019. San Francisco, CA
• Designed and produced sales and marketing promotional materials and email marketing campaigns.
• Participated in brainstorming with the team to set creative priorities for all branded materials.
• Analyzed and reported all relevant data as it relates to email efforts and develop strategies for continuous improvement across all KPIs.

Agent.ai, UI/UX Designer (Contract)
Sep 2018 - Dec 2018, Mountain View, CA
• Create prototypes to communicate design intentions.
• Ensure consistency across web and mobile products, by helping to build and refine the design system.
• Use solid analytical, creative, and visual thinking to develop concepts and finished materials from concept to production

Machine Zone, Graphic Designer
Mar 2017 - Apr 2018. Palo Alto, CA
• Created custom animated gif's and video compositions.
• Generate creative projects, including advertisements of varying sizes and themes to be leveraged across major ad publishing networks and App Stores.
• Review and adjust sales art assets for all creatives to maintain a high standard of aesthetics.
• Layout of new and existing marketing collateral following corporate branding and style guidelines.

Manage.com, Sr. Graphic Designer
Jun 2013 - Feb 2017. Mountain View, CA
• Created new display and interactive mobile ad concepts for high profile clients; taking into consideration information such as past ad performance data, client brand guidelines, and current best practices.
• Designed engaging creatives that boosted 40–50% Click Thru Rate and Install Rates of some of the world's top mobile gaming companies.
• Created stationary designs such as sales presentation folders, business cards and return to sender labels.

Stryker Neurovascular, Fremont, CA
Label Designer Specialist. Dec 2012 – May 2013
• Designed FDA regulation-approved medical device labels with PRYSM ID software.
• Collaborated with marketing, technical writers and product management during design stages.
• Part of a team in charge of the conversion from Boston Scientific label format to Stryker label format.

Ispixel, San Francisco Bay Area,CA
Freelance Graphic & Web Designer. Jun 2009 - Nov 2012
• Created visual designs that effectively communicate product function and brand identity, including design, color palettes, typography, animation, user interface assets and icons.
• Designed, developed, and maintained static and/or dynamic web sites using HTML and CSS.
• Aligned and Optimized site functionality, navigation and interaction with client’s corporate goals.

FriendFinder Networks, Sunnyvale, CA
Jr Graphic Designer & Online Marketing Coordinator. Mar 2007 – Apr 2009
• Created eye-catching designs for existing and new ad campaigns resulting in 20–30% increase in Click-through rate.
• Led daily trafficking and optimization of creatives according A/B testing.
• Managed setting and implementation of new CPA, CPM, CPC campaigns.

EDUCATION

The Art Institute of California
Graphic Design.
Class of 2014


Universidad Tecnologica de Mexico
BA in Business Administration.
Dec 2002


College Of San Mateo
Fall 2004 – Fall 2006
Photography, web design, and graphic design.

Creativity is nothing but a mind set free

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